Pictured is its first bakery-caf located in Ballwin, MO. Get Ready for Starbucks Oleato, Guinness Nitro Cold Brew Coffee With Beer, Dunkins Irish Creme 2023 And Shamrock Shake Rival. You can choose any sizedrip hot coffee, hot tea, iced coffee, iced tea, Charged Lemonade, lemonade, or fountain beverage when redeeming your subscription benefits. No cash back unless required by law. Like poultry and pork raised without antibiotics on our salads and sandwiches. Join Unlimited Sip Club & enjoy endless Charged Lemonades, coffees, teas, and fountain drinks. From our new Charged Lemonades to our fan favorite Passion Papaya Green Iced Tea to Bubly Lime from PepsiCo, we're excited to give our guests even more choice and more beverage options to fuel their day.". toFormat: 'h:mm a' Just enter your password to connect your MyPanera account with Facebook. Promo can only be redeemed once per account and/or billing address. For $10.99 per month (plus tax), Panera is expanding its unlimited coffee subscription to incorporate the entire Panera portfolio of self-serve beverages, including hot and iced coffee, hot and iced teas (regular, Sweet Tea and Passion Papaya Green Iced Tea), Agave Lemonade, Pepsi-Cola fountain beverages, and Panera's newly launched Charged The new Unlimited Sip Club subscription is available for $10.99 per month plus tax and includes one self-serve beverage every two hours during regular bakery-cafe hours, including free refills at participating U.S. Panera Bread bakery-cafes. What kinds of beverages can I get with my Unlimited Sip Club subscription? It has the same logic of why should coffee cost so much to why should beverages cost so much? Chaudhary cited. Chaudhary said, Weve realigned the price because the repertoire is much broader. They offered unlimited premium hot coffee, hot tea and iced coffee for $8.99 a month. Fueled by Clean caffeine from Guarana and green coffee extract, Charged Lemonades come in three inspired and vibrant flavor combinations: Strawberry Lemon Mint, Fuji Apple Cranberry and Mango Yuzu Citrus. Look for a reward with the name "Unlimited Sip Club National" and redeem it as you normally would. On Tuesday (April 19), the fast-casual bakery-caf brand . About Panera Bread30 years ago, at a time when quick service meant low quality, Panera set out to challenge this expectation. Now, members can pay $11.99 per month or $119.99 per year for unlimited hot and cold drinks. Were excited to offer even more disruptive value with the annual membership. About Panera Bread30 years ago, at a time when quick service meant low quality, Panera set out to challenge this expectation. Offer valid at participating U.S. bakery-cafes only. Why do I need to store a credit card in my MyPanera account? You can create a free MyPanera account today. Just enter your password to connect your MyPanera account with Facebook. fromFormat: 'HH:mm', A monthly subscription service is still available for $11.99 (plus tax), with both subscription models entitling customers to one self-serve beverage every two hours. Offer may expire without notice due to error, fraud or other unforeseen circumstances. By the end of 2021, Paneras Coffee Club had grown to 600,000 subscribers, of which 300,000 were paying (most new members receive free membership for the first three months and then are charged). The new Unlimited Sip Club subscription is available for $10.99 per month plus tax and includes one self-serve beverage every two hours during regular bakery-cafe hours, including free refills at participating U.S. Panera Bread bakery-cafes. Excludes all other beverages, including without limitation, cold brew iced coffee and espresso and cappuccino beverages. Tracking available only in participating U.S. bakery-cafes that offer delivery. Taxes may apply. Upcharges apply. It covered any coffee that was self-served and was restricted to new cups of coffee every two hours. as well as other partner offers and accept our, Visit Business Insider's homepage for more stories, How restaurants are tapping into the booming 'subscription economy,' and why experts predict it has long-term potential. Panera Bread is part of Panera Brands, one of the largest fast casual restaurant companies in the U.S., comprised of Panera Bread, Caribou Coffee and Einstein Bros. Bagels. To become a subscriber, guests must become a MyPanera loyalty member, at no charge. For $11.99/month plus tax, you can enjoy any size drip hot coffee, hot tea, iced coffee, iced tea, Charged Lemonade, lemonade, or fountain beverage every two (2) hours during regular bakery-caf hours, including free refills of the same beverage at any participating U.S. Panera Bread bakery-cafes. Customers started coming in several times a week, and about one-third of the time they bought food. "At Panera, we believe in making great food experiences accessible to allwe're disrupting fast casual once again, providing unlimited access to high-quality beverages at tremendous valuejust $10.99 a month," said Niren Chaudhary, CEO, Panera Bread. MyPanera ordering is temporarily unavailable. Subscribers could take advantage of the Unlimited Sip Club in all of its channels: its cafes, drive-thrus, delivery or rapid pick-up. Please return to the home page and sign in again. Posted on April 22, 2022. Panera Adds Annual Membership Option to Beverage Subscription Program, Panera Bread announces it will now offer an Annual. Excludes all other beverages, including, without limitation, bottled beverages, smoothies, frozen blended drinks, cold brew iced coffee, and espresso and cappuccino beverages. The coffee was driving its breakfast business. ST. LOUIS, April 19, 2022 /PRNewswire/ -- Today, Panera announces the launch of Unlimited Sip Club, the first-ever nationwide unlimited beverage subscription for all self-serve beverages. For $119.99 per year (plus tax), the annual membership yields additional savings, offering a years worth of unlimited beverages for the price of 10 months. Subscribers of Panera's coffee program, which debuted just before the start of the COVID-19 pandemic, spend much more at the restaurant in a given year than other customers, Burnett said. Now, members can pay $11.99 per month or $119.99 per year for unlimited hot and cold drinks. We have sent password reset instructions to the email address we have on file for you. On Wednesday (Feb. 22), fast-casual giant Panera Bread, which has more than 2,000 locations across the U.S. and Canada, announced the addition of an annual membership option to its Unlimited Sip. Olive Garden was an early adopter, first selling their Never Ending Pasta Pass in 2014. We're having trouble connecting to Facebook right now. All rights reserved. Please use the proceeding form fields to log into your MyPanera account! Please enter a valid MyPanera Card Number. Visit here for complete terms www.panerabread.com/UnlimitedSipClub. Yes. Beyond the three beverages included in the original coffee subscription, the Unlimited Sip Club includes 23 more beverages (so 26 in total) adding things like iced teas, Pepsi fountain beverages, agave lemonade, and Panera's new "Charged Lemonades" which are flavored lemonades with a caffeine boost. Annual subscribers also get free delivery. hot Dark Roast coffee. The Beverage Subscription entitles eligible subscribers to the following Subscription benefits: drip hot coffee, iced coffee, hot tea, fountain soda beverages, bubbler drinks (Regular, Sweet, and Passion Papaya Green iced teas, and Agave lemonade) and Charged Lemonade beverages (Fuji Apple Cranberry, Mango Citrus Yuzu and Strawberry Lemon Mint) once every two hours plus unlimited refills. What size coffee is included with an Unlimited Sip Club subscription? 02.22.2023. Get the latest industry news, market data, and 5THWAVE magazine and podcast releases direct to your inbox. {{ 'We have sent an email with sign in instructions to {0}.' "We have seen incredible response to Unlimited Sip Club since we launched nationally last year, both for our guests and for our business. Missouri-based Panera Bread, which operates more than 2,100 bakery cafs across the US, said the new $199 (plus tax) annual membership is exclusively available to MyPanera loyalty programme members, which is approaching 48 million customers. "We are continuously innovating our portfolio of beverages to meet the complex and ever-evolving needs of consumers and this first-of-its-kind subscription program provides Panera customers with beverage options for every occasion throughout the day.". Because when you don't have to compromise to eat well, all that is left is the joy of eating. A commitment to transparency and options that empower our guests to eat the way they want. Unlimited Sip Club is available to members of MyPanera, Panera's free loyalty program. Panera tested this subscription model in three states before its nationwide debut. Free 12x12 wall calendar: Offer code expires April 30, 2023 (11:59 P.M. PT). Save 17% versus a monthly plan. By the end of last year, the $8.99-per-month program had more than 600,000 subscribers, and those customers are truly Panera super-fans, according to 2021 data from the chain: Please enter a valid MyPanera Card Number. Offer may expire without notice due to error, fraud or other unforeseen circumstances. Convenience store chain Circle K is launching a beverage subscription program, following in the footsteps of Burger King and Panera Bread. Were excited to offer even more disruptive value with the annual membership, says Eduardo Luz, Chief Brand & Concept Officer, Panera Bread. Just enter your password to connect your MyPanera account with Facebook. The reason is the following: coffee for us was an underleveraged product. The subscription entitles eligible subscribers to the following subscription benefits: drip hot coffee, iced coffee, hot tea, fountain soda beverages, bubbler drinks (regular, sweet, and Passion Papaya green iced teas, and Agave Lemonade), and Charged Lemonade beverages (Fuji Apple Cranberry, Mango Citrus Yuzu, and Strawberry Lemon Mint) once oz. Excludes all other beverages, including, without limitation, bottled beverages, smoothies, frozen blended drinks, cold brew iced coffee, and espresso and cappuccino beverages. Join our Unlimited Sip Club and enjoy endless Charged Lemonades, coffees, teas, and fountain beverages.*. By clicking Accept All Cookies, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. "These Charged Lemonades reach a new guest looking for an alternative to traditional energy drinks, and are great examples of our culinary principle, The Familiar, Made FantasticTM. To try a Panera craft beverage today, you can order online or in a bakery-cafe near you. About one-third of the time program members collected a free drink, they added a food item to their order. Valid one time per day. Customizations including but not limited to added Espresso and Syrups are not included in the Beverage Subscription monthly price. MyPanera ordering is temporarily unavailable. Visit www.panerabread.com/deliveryinfo to determine if youre in a delivery area or for more information. Panera, the St. Louis-based fast-casual chain, is expanding its existing coffee subscription service to include all non-espresso beverages from soda to tea to lemonade and increasing the monthly fee from $8.99 to $10.99, Richard writes.. Why it matters: Panera was an early adopter of subscription services, an offering more associated with software companies and streamers, and its expansion . "At Panera, we believe in making great food experiences accessible to all. Visithttps://www.panerabread.com/en-us/mypanera/subscription/terms-and-conditions.htmlfor complete details. If you do not cancel either before your renewal date or after the expiration of any free trial or discounted subscription offer, your credit card will automatically be charged $119.99 plus tax for the annual subscription until you cancel your subscription. You may cancel at any time. Visit here for complete termswww.panerabread.com/UnlimitedSipClub. Media ContactsALISON BROD MARKETING + COMMUNICATIONSpanera@abmc-us.com, View original content to download multimedia:https://www.prnewswire.com/news-releases/panera-is-the-first-national-restaurant-company-to-offer-an-unlimited-self-serve-beverage-subscription-introducing-unlimited-sip-club-301527480.html, https://www.prnewswire.com/news-releases/panera-is-the-first-national-restaurant-company-to-offer-an-unlimited-self-serve-beverage-subscription-introducing-unlimited-sip-club-301527480.html, FOREX-Euro rally pauses ahead of Europe inflation data, RPT-UPDATE 2-LSE Group 2022 earnings meet forecasts, eyes buyback on Blackstone/TR stake, Britain's FirstGroup to add another 117 electric buses to fleet by 2024, Russia's Lavrov accuses West of turning G20 work 'into a farce' - TASS, BOJ Is Said to Prefer Watching Impact of Earlier Tweaks For Now. The Unlimited Sip Club includes coffee but expands the selections to 26 various beverage products. StorytellingTM styles may be added for an additional fee. Yes, your visit will count towards earning rewards if your order includes a purchase. This field is required. One subscription per person. In fact, an April 4, 2022 Harvard Business Review study on loyalty programs written by Raghuran Ivengar, Young-Hoon Park and Qu Yu, revealed that customers of these subscriptions spent more than twice as much per month after subscribing to the retailers loyalty program. But it also concluded that some customers contributed substantially to the increase in revenues, while others did not., It also noted that 75% of the increases stemmed from new products that customers had not previously bought. These traditions carry on today, as we have continued to find ways to be an ally for wellness to our guests. It's easy to order Panera drinks online, for Rapid Pick-Up or even for delivery (where available.) oz. We're also focused on improving quality and convenience. 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